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Business intelligence (BI) is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions.

We regard BI as the process of enhancing data into information and then into knowledge. The business intelligence processes may use application software and other technologies to gather, store, analyze, and provide access to data, and present that data in a simple, useful manner.

The software aids in Business Performance Management, and aims to help people make "better" business decisions by making accurate, current, and relevant information available to them when they need it. Some businesses use Data Warehouses (DW) because they are a logical collection of information gathered from various operational databases for the purpose of creating business intelligence.

BI provides many benefits to companies utilizing it. It can eliminate a lot of the guesswork within an organization, enhance communication among departments while coordinating activities, and enable companies to respond quickly to changes in financial conditions, customer preferences, and supply chain operations. BI improves the overall performance of the company using it.

The consultants at Beetra Consultancy Services have been involved in multiple business intelligence and data warehousing projects in many stages of development across various industries such as Banking and Financial Services, Manufacturing, Consumer goods and Retail. Based on this extensive experience and our exclusive focus on BI & DW, we are able to offer a complete portfolio of professional services that will help in increasing the ROI from your organizations BI & DW initiatives.

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